A Ritual, Reimagined — Bird’s Nest Skincare for Modern Skin
Rooted in Chinese beauty tradition and elevated through modern skin science, Good Regimen creates US-formulated Bird’s Nest skincare designed to hydrate, nourish, and support radiant, healthy-looking skin without harsh tradeoffs.
Gentle. Effective. Accessible.
Good Skin Starts with Good Regimen.
The Bird’s Nest Collection
Discover a thoughtful daily regimen designed to cleanse, hydrate, nourish, and support healthy-looking skin. Each formula brings together Bird’s Nest extract and complementary skin-supporting ingredients for gentle, effective care.
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The Bird's Nest Cleanser
Regular price $35.00 USDRegular priceUnit price per -
The Bird’s Nest Toner
Regular price $35.00 USDRegular priceUnit price per -
The Bird's Nest Moisturizer
Regular price $35.00 USDRegular priceUnit price per -
The Bird's Nest Cleansing Oil
Regular price $38.00 USDRegular priceUnit price per
Let customers speak for us
I’ve been using this moisturizer consistently for about two weeks now, and I really like how lightweight it feels on my skin. It absorbs nicely without feeling heavy or greasy, and after using it regularly, I noticed that my skin looks more even-toned and feels much smoother. I also don’t wake up with as much oily skin in the morning like I usually do, and I’ve noticed an improvement in the appearance of my pores. My skin just feels softer, smoother, and more balanced overall, which I really appreciate.
I’ve been using this toner as part of my daily routine, and I honestly didn’t expect to like it as much as I do. I usually don’t pay too much attention to toners, but I really like how this one feels on my skin. It’s light and refreshing, and my skin feels comfortable and softer after I apply it, especially in the summer. I use it alone without moisturizer sometimes, and it does its job. I also like that it doesn’t feel sticky or heavy, especially when I’m layering my other skincare products afterward.
I’ve been using the Bird’s Nest Cleanser and really like how gentle it feels on my skin. It doesn’t leave my face feeling tight or dry after washing, which I appreciate. My skin feels clean and soft afterward, and it has been easy to use as part of my everyday routine. I’d definitely keep using it!
I have to say, this stuff really works. You only need a small amount, and it lathers up nicely. It doesn't have a strong, flowery smell or anything overpowering, which I appreciate. When you're washing with it, it feels gentle and not abrasive at all.
The best part is how my face feels after I rinse it off. It feels genuinely clean, not tight or dry like some soaps can make it feel. It just feels refreshed. It does exactly what it's supposed to do, and it does a good job. I've been using it every day, and my skin feels a lot better. For a guy just looking for a solid face wash, I’d definitely recommend it.
New to Good Regimen? Start Here.
Bird’s Nest, Reimagined.
Treasured in Chinese beauty traditions, Bird’s Nest contains naturally occurring amino acids and glycoproteins. At Good Regimen, we combine this heritage ingredient with modern skincare science to create gentle, hydration-focused formulas that help support the skin barrier.
Build Your Bird’s Nest Regimen
Good skincare does not have to be complicated. The Bird’s Nest Collection is designed to layer thoughtfully, helping your skin feel clean, hydrated, nourished, and supported from the first step to the final layer.
Start with the essentials and build your regimen around what your skin needs.
THE GOOD REGIMEN ROUTINE
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Cleansing Oil
Begin your regimen with The Bird’s Nest Cleansing Oil. Massage onto dry skin to help dissolve sunscreen, makeup, excess oil, and daily buildup. Add water to emulsify, rinse thoroughly, and follow with The Bird’s Nest Cleanser for a complete double cleanse.
Together, these two cleansing steps create a fresh foundation for the rest of your skincare routine.
Cleanse
Cleanse with The Bird’s Nest Cleanser to gently remove daily buildup, excess oil, and impurities without leaving skin feeling stripped. Massage onto damp skin and rinse thoroughly for a clean, refreshed start.
Tone
Apply The Bird’s Nest Toner after cleansing to replenish lightweight hydration, refresh the skin, and prepare it for the next steps in your routine.
Face Serum — Coming Soon
The Bird’s Nest Face Serum is a lightweight facial treatment designed to support hydration, smoothness, and radiant-looking skin with Bird’s Nest extract, peptides, and complementary skin-conditioning ingredients.
Once available, apply after toner and before Eye Serum and Moisturizer. Patch test first and introduce gradually.
Coming Soon: Explore The Bird’s Nest Face Serum and join the waitlist for launch updates.
Eye Serum
Apply The Bird’s Nest Eye Serum around the delicate eye area to support lightweight hydration, smoothness, and a refreshed-looking appearance. Gently tap a small amount around the orbital area, avoiding the lash line and direct contact with the eyes.
Use after The Bird’s Nest Face Serum, when available, and before Moisturizer.
Moisturize
Apply The Bird’s Nest Moisturizer to help maintain hydration and leave skin feeling soft, smooth, and comfortable. Its lightweight gel-cream texture makes it a practical choice for everyday use.
Face Cream
Finish with The Bird’s Nest Face Cream when your skin needs richer moisture and added comfort. Use it as your final nourishing layer, particularly at night or when skin feels dry or tight. It may be used instead of or after Moisturizer, depending on your skin’s needs.
New to Good Regimen? Start Simple.
Whether you're beginning a new skincare routine or switching from products you already use, introduce changes gradually.
Build your foundation with The Bird’s Nest Cleansing Oil, Cleanser, Toner, and Moisturizer. Patch test each new product and allow your skin to adjust as you establish your regimen.
As your routine becomes familiar, incorporate Eye Serum and Face Cream according to your skin's needs. Once available, The Bird’s Nest Face Serum adds a lightweight treatment step after toner.
A good regimen isn't about unnecessary complexity. It's about purposeful care and consistency.
Rooted in Heritage. Made with Care.
Founded by Clarence Ma, a Chinese-American founder from Honolulu, Good Regimen was inspired by a personal connection to Bird’s Nest through Chinese immigrant family traditions.
Growing up, Bird’s Nest represented care, nourishment, and intention. Years later, after struggling with sensitive, acne-prone skin, Clarence reimagined this treasured ingredient as the foundation of a gentler daily skincare regimen.
Today, Good Regimen creates US-formulated skincare with modern skin science, thoughtful ingredient selection, and manufacturing partners who follow Good Manufacturing Practice standards.
Our mission is to make luxurious Bird’s Nest skincare gentle, effective, and accessible without harsh tradeoffs.
Learn More About Bird’s Nest Skincare
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The Complete Guide to Bird’s Nest Skincare
Read the GuideYour comprehensive introduction to Bird’s Nest in modern skincare.
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Frequently Asked Questions
What is Bird’s Nest skincare?
Bird’s Nest skincare features Bird’s Nest extract, a treasured ingredient rooted in Chinese beauty and wellness traditions. Good Regimen pairs Bird’s Nest with complementary skincare ingredients in formulas designed to support hydration, comfort, and radiant-looking skin.
Which Good Regimen products should I start with?
Begin with The Bird’s Nest Cleansing Oil and Cleanser, followed by Toner and Moisturizer. These steps create the foundation of a consistent skincare regimen. Introduce each product gradually and patch test before regular use.
Add Eye Serum and Face Cream according to your skin's needs, and incorporate Face Serum after toner once it becomes available.
What is the difference between The Bird’s Nest Moisturizer and Face Cream?
The Bird’s Nest Moisturizer offers lightweight daily hydration, while The Bird’s Nest Face Cream provides a richer, more nourishing finish. They can be used separately or layered when extra moisture is needed.
How should I switch to Good Regimen skincare?
Introduce one new product at a time rather than replacing your entire routine immediately. Patch test first, begin with a simple foundation, and gradually add products as your skin adjusts.